Mewing
Popular on
Audience
Search interest over time
People are obsessed with the idea of achieving a chiseled jawline without surgery, leading to a mix of hope and humor in countless before-and-after posts. The relatable struggle of wanting to improve one's appearance made it a hot topic across social media.
Mewing is a tongue posture technique that claims to reshape your jawline by resting your tongue against the roof of your mouth.
“How I Changed My Facial Bone Structure by Mewing
— This catchphrase became popular among TikTok influencers in 2021, often used in videos demonstrating the technique.
How people use it
Users share their mewing journeys, often posting videos or images showing their progress. For example, someone might caption a photo with, '3 months of mewing and I can see the difference!'
Where it started
Mewing was popularized by British orthodontist Mike Mew, who launched the Orthotropics YouTube channel on October 27, 2011. His video 'What Is Orthotropics,' uploaded on February 18, 2012, introduced the concept of tongue posture for jawline enhancement.
Timeline
- 2011-10Mike Mew creates the Orthotropics YouTube channel, introducing the concept of mewing.
- 2012-02Mew uploads 'What Is Orthotropics,' explaining tongue posture's role in jawline improvement.
- 2014-06A thread about mewing is posted on RedPillTalk, sparking discussions about its effectiveness.
- 2018-04YouTuber Astro Sky uploads 'Why mewing is important to all!', showcasing personal results.
- 2018-12Judy Neptune shares her transformation in 'How I Changed My Facial Bone Structure by Mewing.'
How it spread
Mewing gained traction in online forums like RedPillTalk in June 2014, where users discussed their experiences. The trend exploded on YouTube, with videos like Astro Sky's 'Why mewing is important to all!' in April 2018 showcasing personal transformations.
Full story
Mewing is a technique that involves resting the tongue against the roof of the mouth, with the claim that it can reshape the jawline over time. This concept was popularized by British orthodontist Mike Mew, who launched the Orthotropics YouTube channel on October 27, 2011. Mew's video titled "What Is Orthotropics," uploaded on February 18, 2012, introduced viewers to the idea of tongue posture as a means to enhance facial structure. His approach focused on the belief that proper tongue positioning could lead to better jaw alignment and overall facial aesthetics. The technique began to gain traction in online discussions, particularly on forums like RedPillTalk, where users shared their experiences with mewing. A thread discussing the effectiveness of the technique was posted in June 2014, which sparked further interest and conversation. Mew himself responded to the growing buzz with a video addressing the forum's discussions on June 17, 2014. This period marked the beginning of a broader online community that would explore and document the potential benefits of mewing. By 2018, mewing had exploded in popularity, especially on platforms like YouTube and TikTok. Notable videos, such as Astro Sky's "Why mewing is important to all!" released in April 2018, showcased personal transformations that captivated viewers. The trend continued to thrive, with users sharing their before-and-after results, often accompanied by captions like "3 months of mewing and I can see the difference!" This viral phenomenon reflected a cultural obsession with achieving a chiseled jawline without the need for surgical intervention, combining hope and humor in the countless transformations shared across social media.
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